Decoding the Mechanics of Brand Familiarity to Future-Proof Any Brand
In this article, Giulia sprinkles a bit of cognitive science in the marketing mix to showcase how leveraging the familiarity bias can future-proof any brand.
TalentGum is an e-learning platform that aspires to transform the scope of extra-curricular education globally by encouraging the holistic development of children. The platform offers a multitude of expert-curated live-online courses such as dance, Online keyboard classes, public speaking, Art and Craft classes, and chess that are taught by subject-matter experts. These courses are specially designed to maximize the learning of children in the age group of 4 to 14.
In this article, Giulia sprinkles a bit of cognitive science in the marketing mix to showcase how leveraging the familiarity bias can future-proof any brand.
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