Map Your Keywords to the Buyer's Journey and User Intent — Whiteboard Friday
Rejoice takes you through how to map your keywords to both the buyer’s purchasing journey and the relative user intent.
How to Create an SEO Forecast [Free Template Included] — Whiteboard Friday
Learn how to forecast and demonstrate the value of your SEO efforts in this week's Whiteboard Friday and put it into practice with a free worksheet. Tom Mansell talks about quantifying predicted SEO value, closing performance gaps, and calculating ROI.
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